As a writer, I’m always falling into the same trap. Time goes on and my posts get longer and longer. I’m not exactly sure why this is beyond some subconscious effort to continually one-up myself and perhaps the notion that writing more words on a topic adds to your authority on it. Often, the opposite is true — if you have true command of a topic, you can explain it concisely.
Some will say that I need an editor, but I’ve always had more of a hate/hate relationship with editors. While I obviously appreciate typo and grammatical fixes, I feel content editing destroys my voice. I’ve written something a certain way for a reason. Putting it in bland, generic wording is blasphemy. I. Don’t. Care. If. It’s. Not. Technically. Correct.
I just don’t.